AppBrick provides robust mobile solutions for content producers. Our first set of solutions, BookBrick™ and StoryBrick™, empowers authors and publishers to easily create, launch and manage powerful apps via an intuitive, web-based interface- no programming required. AppBrick powered apps deliever a rich, social and engaging new reading experience to consumers across multiple platforms. At the same time, AppBRick provides smart analystics and introduces new direct marketing and sales channels to authors and publishers to reach and connect with their audiences and for readers to collaborate, discuss and share. AppBrick's modular platform can be further enhanced by third party applications.
BookBrick™ enhances digital books with rich-media, productivity tools sand social features.
StoryBrick™ easily converts digital childrens books into an interactive, customizable storyboard.

News & Updates

Nov
14
AppBrick Is Out to Add Life To “Flat” E-Books with an Interactive Layer


by Erin Kutz

Vijay Gaur sees the book going in the same direction that the mobile phone has.

“We are converting a book into a platform,” says Gaur. “Your phone is becoming more powerful by applications. We are now applying that same concept to books.”

That’s the idea behind his Medford, MA-based startup, AppBrick. The company, which graduated this past August from the New York edition of the startup accelerator DreamIt Ventures, hope to put a layer of interactive applications on top of e-books, from novels to textbooks to children’s stories.

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Aug
15
The inside story of DreamIt Ventures’ first New York City accelerator


By Courtney Boyd Meyers

“Have you ever had a failed startup?” I asked Mark Wachen, the managing director of DreamIt Ventures’ New York accelerator program.

He laughs, “Well, in the mid 1990s, I had what one might call a start-down.” It was between graduating from Harvard Business School, helping to launch the original Sony Music website, running music promotions with Yahoo, leaving Sony and then returning to Sony that Wachen tried to launch his own company. He became distracted by the freneticism of the time, and people around him who said “I don’t like your idea, but hey there’s this other opportunity…” Shortly after, Sony recruited him back to start a corporate venture group, which Wachen cites as a great learning experience for his current role leading fresh young startups into the world.

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http://thenextweb.com/insider/2011/08/14/the-inside-story-of-dreamit-ventures-first-new-york-city-accelerator/