by Jenny Berg via Racked
Let’s face it: the whole bridesmaid-dress situation can be a little tricky. If you’re a bride (a nice one, at least), you aim to please a group of girls with different body types, budgets, and stances on the color pink. And if you’re a bridesmaid, you’re in danger of overspending on a study of hideosity in chiffon. With Brideside, two Kellogg School of Management grads are aiming to provide a solution.
The just-launched startup, based in Chicago, is an online retailer that gives customers the bridal boutique experience at home. Featuring dresses and accessories, the site allows for at-home try-on, and it has fit tools and editorial content.
We interviewed co-founders Sonali Lamba and Nicole Staple about the biz, what makes a good bridesmaid gift, and why pastels can work for winter.
Each year, Dreamit accepts a handful of startups into the program and gives them resources and coaching over a few months. It has launched in multiple cities and this year, Dreamit Ventures is coming to Austin, Texas.
Use this app to cast your vote for your favorite Mummers brigade.
The Mummer’s Parade is a New Year’s Day tradition in Philadelphia. Each year the city comes to life with thousands of local costumed entertainers marching up Broad St from South Philly to the Convention Center to bring in the New Year. It’s an event with feathers, glitter, face paint, and a feeling of camaraderie one could only get in Philadelphia.
To give the day-long, city-wide event a technology addition, three DreamIt Ventures alums got together and creating the mobile app Murmur. The app lets you vote for your favorite Mummers and post photos and videos along with your thoughts.
When: December 6, 2012
Where: McNair Hall, Rice University
Time: 8:30am – 6:30pm
What: The Rice Alliance for Technology and Entrepreneurship (Rice Alliance) is Rice University’s nationally-recognized initiative devoted to the support of technology commercialization, entrepreneurship education, and the launch of technology companies. DreamIt Ventures’ Managing Partner Kerry Rupp will be giving the keynote presentation at the event.
Click here for more information.
Nicolas Grasset is product and technology enthusiast. Co-founder and CTO at Tripl, ex-Yahoo! engineer, founder of Biotider.se now in Stockholm, Sweden.
There are a few things I wish I had known earlier this summer, when I arrived in New York City. Tripl had the chance to attend the summer class of DreamIt Ventures accelerator program, and it has been an amazing learning experience!
Here is a list of key learnings from this summer, all experienced first-hand.
1. Come in with a vision and a team, leave the rest at the door
A 3 months program is a relatively short time in the life of your start-up. If you take into account that you will most likely not make it out of the valley of death within 18 months, then make sure you realize how special and important these 3 months are.
Do not keep working as usual. Throw away your initial plan and start over with a 3 months focus, keeping in mind the 4th month will feel weird and go much slower. The sooner you realize that you need a new plan, the more chances you have to succeed. It will be new methods, new goals or even a complete pivot, but you must take advantage of the program! Participating in an accelerator/incubator class means giving up equity, so you have to ask yourself why you are doing it, and what value you wish to receive from it.
This summer, after about a month, we realized our product was way too complex, and we had to get it out faster and get some key metrics up before trying to complete the full vision. I wish we had thought of that on day 1!
via Technically Philly
Barely one month into its run at the current DreamIt Ventures class, “Charlie” was chosen to showcase at DEMO, a national startup conference in Silicon Valley that’s happening right now. Originally hailing from Chicago, Charlie aims to arm you with important information before meetings and conference calls.
Cloudmine CTO Marc Weil spent a few months in San Francisco doing business development, and while he was at it, he was part of a winning team at last week’s Facebook/Gates Foundation education hackathon. Here’s Weil on Coach Me, the tool his team built: ”It’s specifically for coaches at an organization called Beyond21 that work one-on-one with high risk, low income high school students to get them into college. The purpose of the app is to allow the coach to engage their students to be sure they are jumping through all the correct hoops on time as well as to allow the student to share their accomplishments in their journey to get into college on Facebook for social validation.” Great news, but even better: Weil’s back in town.
Australian company Peeractive has just been accepted into the DreamIt Ventures accelerator in the United States; the first time an Australian company has been accepted into the accelerator; rated number three in the US by Forbes.com, following Y-Combinator and TechStars.
Peerative describes its social commerce platform as changing the way pricing is determined on the web, using live consumer demand analytics to find the right price for shoppers. While we haven’t seen a demonstration on a live retailer site, as we understand it, the technology varies the price of a product on the retailer page so that as more people view the product, the lower the price becomes.
The team plan to use the US accelerator opportunity to launch their innovative online retail pricing technology.
Nick Rosenthal, CEO and co-founder of Peeractive, said the team were looking to extend their network and leverage the support of mentors at DreamIt; who include executives from companies like Amazon and Walmart.
Peeractive, an Australian-based start-up company that is developing a social commerce technology for the retail sector, has been selected to participate in the DreamIt accelerator program in the United States.
The DreamIt accelerator program, which was named by Forbes.com as one the top three US accelerator programs, provides start-ups with capital, strategic guidance and resources. Participants in the program will have access to the DreamIt e-commerce advisory board, made up of executives from Wal-Mart, Amazon, QVC, American Express, and other leading online retailers.
“We are extremely excited to join the DreamIt team and leverage their amazing resources to bring our product to market,” Peeractive co-founder Nick Rosenthal said.
Peeractive’s social commerce technology uses real-time analytics to engage users in a dynamic and interactive shopping environment. Prices are personalised to each user and adjust in real-time to compel shoppers to make a purchase and increase conversion rates for online retailers.
Sydney-based tech start-up Peeractive is the first Australian company to be admitted into US accelerator program DreamIt Ventures, and is the only international team in this year’s program.
Peeractive, founded in 2009 by Nick Rosenthal and David Stein, has developed social commerce technology that uses real-time analytics to engage users in an interactive shopping environment.
Prices are personalised to each user and adjust in real-time to compel shoppers to make a purchase and increase conversion rates for online retailers.
On Monday, the Peeractive team began work at DreamIt – a three-month accelerator program based in Philadelphia – which provides start-ups with seed funding, mentors and contacts.
The start-up will have access to the DreamIt eCommerce advisory board, made up of executives from Walmart, QVC, American Express and other leading online retailers.
Start-up social commerce technology developer, Peeractive, has become the first Australian company to be selected to participate in the DreamIt accelerator program in the United States.
Peeractive co-founder, Nick Rosenthal, says the company’s “pioneering technology” – which uses real-time analytics to engage users in a dynamic and interactive shopping environment – will be launched in both in Australia and the US before the DreamIt program ends on 14 December.
Rosenthal said that with the technology, prices were personalised to each user and adjusted in real-time to compel shoppers to make a purchase and increase conversion rates for online retailers.
“We are extremely excited to join the DreamIt team and leverage their amazing resources to bring our product to market.”